My inner Take Care Bear is telling me: a personal blog can be a slippery slope of self-expression, self-promotion, self-indulgence and self-sabotage. Here's why I'm doing it anyway.
1. I want a journal of my music journey. Life is short and must be savoured!
It will help me appreciate the small steps towards my goals als a musician, celebrating milestones and not letting noteworthy moments be undocumented and forgotten. But why do it publicly? Because...
2. It's a signal to myself: buckle up, we're kicking this up a notch.
I feel the time has come to allow myself to be seen and heard more. That in itself was not an easy conclusion to arrive at, since I have difficulties with the concept of an online persona - putting yourself out there makes you vulnerable. It also feels like doing the splits on a tightrope: while juggling vastly different roles in real life is normal and easy (the singer, the communication consultant, the friend, the auntie, to name a few), I feel the expectation online is very much that you are one thing. Online, you reduce yourself into a brand (like it or not), where consistency is key. But the truth is that humans are ALWAYS more than one thing. I, for example, also run a communication consultancy business that I enjoy and that helps keep the light on. For a long time, I hid my music behind pseudonyms and was shy with its promotion, because I didn't want it to affect the credibility of my online consultancy persona. Going live with this blog means: I give my musician-self more room to stretch, grow, and play.
3. I want to connect to other artists and open up more space for collaboration.
I want to showcase the work of others musicians and artists on my blog, too, and celebrate their success as much as mine. I want to reflect on how their work might influence my own ideas, and foster connections. Since getting ahead with music is notoriously tough, there can often be a feeling of competition with others that also work in "your space". I have come to the conclusion that we're shooting ourselves in the foot with that mentality. When conditions are harsh and icy, the smart penguins huddle together! Remember, artists are not football teams: fans can support more than one, and chances are, the ones they do support have some similarities. So this blog also wants to be a place for getting to know similar - and different - people who make good music.
4. I want my music to find its way to the people it was made for: those who enjoy it.
Tough question: why do people make music? I think it comes from inside of you and even though it is hard work, it is also intensely enjoyable because you get to express yourself. I think we humans have such a profound desire to be heard and understood and to truly connect with others, and music is one way of making that happen. And strangely, it works both ways: that connection happens when people are dancing to a song you wrote when you were very happy, but also when you listen to a song by someone else that couldn't express any better the exact way you are feeling right now. If it is ever a piece of mine that has the power to touch you, or even just entertain you, I'd love for you to know that it exists.